The 2026 Power of Young Hollywood event is set to be a star-studded affair, honoring the rising talents that are taking the entertainment industry by storm. Among the recipients of this prestigious recognition are Tate McRae, Sombr, Tyriq Withers, and Malachi Barton, each bringing their unique talents and achievements to the spotlight. This year's ceremony, presented by Disney+, will not only celebrate these young stars but also highlight the impact of young talent across acting, music, and content creation through the Young Hollywood Impact Report and the New Leaders List. The event will take place on August 5th in Los Angeles, serving as a testament to the power of youth in the entertainment industry.
Tate McRae, a pop sensation with over 20.8 billion overall streams, multiple No. 1 Top 40 hits, and a No. 1 album on the Billboard 200 chart, will receive the Triple Threat Award. Her accolades include artist of the year at the 2024 and 2025 JUNO Awards, two MTV VMAs, nominations for five Billboard Music Awards, and multiple People's Choice Awards and iHeartRadio Music Awards. McRae's impact extends beyond music, as she graced the worldwide cover of TIME100's Next issue and received the Powerhouse Award at Variety Hitmakers. Her success as a young artist is further solidified by her inclusion in Forbes' 30 Under 30 list, making her the youngest musician to be recognized.
McRae's No. 1 RIAA-certified five-times platinum single, 'You Broke Me First,' has amassed over 2.5 billion streams since its release in 2020. Her debut album, 'I Used to Think I Could Fly,' achieved No. 1 on Spotify's Global Top Albums Debut Chart and reached the Top 10 in multiple countries. Her sophomore album, 'Think Later,' catapulted her into pop stardom, debuting at No. 4 on the Billboard album chart and featuring the certified four-time platinum single 'Greedy.' Last year, McRae released her third album, 'So Close to What,' which debuted at No. 1 on the Billboard 200 chart and includes the hit tracks 'Revolving Door' and 'It's Ok I'm Ok,' both of which topped Billboard's Hot Dance/Pop Songs chart. McRae's sold-out global 'Miss Possessive' Arena Tour, with over 80 dates and 1 million tickets sold, further solidifies her status as a rising star in the music industry.
Sombr, a multiple award-winning, Grammy-nominated superstar, will receive the Songwriter of the Year Award. His breakthrough smash 'Back to Friends' dominated global airwaves and charts, becoming his first Billboard Hot 100 Top 10 hit and reaching No. 1 on Spotify's Global and U.S. charts. Sombr's debut studio album 'I Barely Know Her' featured the record-shattering hit 'Back to Friends' alongside 'Undressed' and '12 to 12,' each of which reached the Top 20 on both the Billboard Global 200 and the Hot 100. Entering 2026 with a best new artist Grammy nomination and an electrifying performance on the telecast, Sombr's success is evident. He has also been nominated for two Brit Awards, won three American Music Awards, and four iHeart Awards, further solidifying his place in the music industry.
Tyriq Withers, who made his first major role debut in a standalone Season 3 episode of 'Atlanta,' will be presented with the New Leading Man Award. Withers has since appeared in Hulu's 'Tell Me Lies' and Paramount+'s 'The Game,' and co-starred in the 'I Know What You Did Last Summer' legacy sequel. He headlined as a rising quarterback in Justin Tipping's horror film 'Him,' for which he was nominated for two NAACP Image Awards. Withers made his romantic lead debut in the Colleen Hoover film 'Reminders of Him' with Maika Monroe, further showcasing his versatility as an actor.
Malachi Barton, a rising star in the entertainment industry, will receive the Rising Star Award. Barton stars alongside the Jonas Brothers in Disney's 'Camp Rock 3,' which premieres on August 13th. This fall, he will also star in the Disney+ original supernatural series 'Coven Academy.' Barton will showcase his talents as both a singer and dancer, headlining the Worlds Collide Tour, performing in 49 arenas across the U.S., Canada, and Mexico, and continuing with 11 shows throughout the U.K. and Europe. In 2027, he will reprise his fan-favorite role as Victor in 'Zombies 5: Secrets of the Sea.' Barton's career began at age 6 on the daytime soap opera 'The Young and Restless,' and he has since starred in Disney Channel's 'Stuck in the Middle' and several Disney Channel Original Movies, including 'Under Wraps 1&2' and 'Zombies 4: Dawn of the Vampires,' which shattered franchise records.
The Power of Young Hollywood event will not only celebrate these young talents but also provide an immersive guest experience with Neutrogena, the official skincare partner, debuting its new Hydro Boost Rejuvenating Serum and Hydro Boost Hydrogel Eye Patches. Amazon Music will present a special live performance from acclaimed singer-songwriter Sienna Spiro, who is currently featured in Amazon Music's Breakthrough developing artist program. The event will also feature the Young Hollywood Impact Report and the New Leaders List, highlighting the impact and potential of young talent in the entertainment industry.
In conclusion, the 2026 Power of Young Hollywood event promises to be a celebration of the brightest stars in the entertainment industry. Tate McRae, Sombr, Tyriq Withers, and Malachi Barton are not just rising talents but also role models for their generation, inspiring others to pursue their dreams and make their mark on the world. As the entertainment industry continues to evolve, these young stars will undoubtedly play a significant role in shaping its future, leaving a lasting impact on the world of music, acting, and content creation.
